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A Social Media Policy is a document used to advise the representative of an organization about their use of social media. With the rapid increase in the use of social media sites, it is pertinent to have a well-drafted policy to guide the representative about the proper uses and restrictions.
Having a social media policy for a business is essential in making sure the employees know what they should and should not do on social media channels. Additionally, it helps the organization to protect against any legal or security issues. Adherence to a properly drafted social media policy will also help the organization to protect its reputation, goodwill, and increase employee advocacy.
This Policy is a one-sided agreement drafted by the organization without any negotiation with the employees, and employees will have only the option to sign and acknowledge the same.
How to use this document?
The policy covers the following important areas:
Once the policy is drafted, it can be circulated to the employees through electronic medium or in physical copies. The organization may ask the employees to acknowledge this policy and send it back for record purposes.
It is always better to make the policy accessible to all employees of the organization and update them whenever there are any changes made to this policy.
The social media dealing will be covered under the Information Act of 2000 and rules enacted thereunder.
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